SEO Training at Coimbatore
What SEO Is :
Search Engine Optimization refers to the collection of techniques and
practices that allow a site to get more traffic from search engines
(Google, Yahoo, Microsoft). SEO can be divided into two main areas:
off-page SEO (work that takes place separate from the website) and
on-page SEO (website changes to make your website rank better). This
tutorial will cover both areas in detail! Remember, a website is not
fully optimized for search engines unless it employs both on and
off-page SEO.
What SEO Is Not :
SEO is not purchasing the number #1 sponsored link through Google
Adwords and proclaiming that you have a #1 ranking on Google. Purchasing
paid placements on search engines is a type of Search Engine Marketing
(SEM), and is not covered in this tutorial.
SEO is not ranking #1 for your company's name. If you're reading this
tutorial, you probably already know that ranking for popular terms is
darn near impossible, but specific terms, such as a company name, is a
freebie. The search engines usually are smart enough to award you that
rank by default (unless you are being penalized).
Who Uses SEO :
If a website is currently ranked #10 on Google for the search phrase,
"how to make egg rolls," but wants to rise to #1, this websites needs
to consider SEO. Because search engines have become more and more
popular on the web, nearly anyone trying to get seen on the web can
benefit from a little SEO loving.
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